New Product Vetting
Thinking about launching something? We'll vet it properly before you commit inventory to it.
What we check
Real search demand for the category, not a guess based on how the product feels. How crowded the competition already is and how entrenched the review counts are. What margin is actually left once Amazon's fees and a realistic ad spend are taken out, not just the number on a factory quote. And whether the product design walks into an existing patent or trademark, which is a far more expensive mistake to find after the inventory has landed.
Seasonality gets factored in too — a product that only sells three months a year needs a very different cash flow plan than one that sells steadily.
What you get
A straight go or no-go, with the reasoning behind it — not a hype deck telling you what you want to hear before you place a purchase order. This is priced as the Audit & Product Vetting tier on the services page, and it's often the first thing we do with a new client before touching anything else in the account.
Proof, not projections
Five accounts, with the before-and-after numbers as reported by Amazon Business Reports.
$41,816 → $91,572/mo
+119% revenue in the first month, on nearly flat ad spend.
$174K → $388K/mo
+135% average monthly sales in the first month of management.
4.02% → 8.20% conversion
+104% conversion in 30 days, with sales holding almost flat as traffic normalized.
$7,993 → $10,642/mo
+33% sales month over month, the first full month after onboarding.
$2,381 → $6,546/mo
+175% sales from a cold launch, in two months.
Not sure which of these you need?
That's what the audit is for. Twenty minutes with Dale in your live account and you'll know what's worth fixing first.