Content / Keyword Optimization
Full keyword research worked into your listings so they hold search position long term, not just after a refresh.
What's included
We start with the backend search terms field, which is where a lot of listings quietly waste indexing space on duplicates and terms nobody actually searches. Titles and bullets get rewritten around real search volume for the category, not stuffed with every keyword that could plausibly apply.
Once it's live, we verify indexing directly rather than assuming the rewrite worked — checking that the listing actually shows up for the terms it was built around.
Why long-term, not one-time
Search behavior and competitor listings both shift, and ranking that was earned six months ago doesn't hold itself. We treat keyword work as ongoing maintenance rather than a project that ends at launch, which is also why it pairs naturally with the A/B testing we run on listing content every month.
Proof, not projections
Five accounts, with the before-and-after numbers as reported by Amazon Business Reports.
$174K → $388K/mo
+135% average monthly sales in the first month of management.
4.02% → 8.20% conversion
+104% conversion in 30 days, with sales holding almost flat as traffic normalized.
$7,993 → $10,642/mo
+33% sales month over month, the first full month after onboarding.
$2,381 → $6,546/mo
+175% sales from a cold launch, in two months.
Not sure which of these you need?
That's what the audit is for. Twenty minutes with Dale in your live account and you'll know what's worth fixing first.
